SEO Tips

Review Thursday – Search Engine College

Please read my Affiliate Review policy before you go ahead.

According to MSN Career, Search Engine Optimization is one of the 4 most sought after jobs today. You will agree with me, when I say that Search Engine Optimization is one of the key foundation stones for a successful business online. There is nothing like organic traffic from Search Engines. They are precise, focused and with a purpose.

A career in the Search Engine world can be very lucrative and rewarding, both financially and psychologically. The perks that come with SEO job are numerous. At a corporate level, SEOs are paid as much as $150,000 a year, no kidding, with a starting salary of at least $25,000. Are we all so-called Search marketers qualified for this type of reward? No, definitely not. Can we prepare ourselves for it? Yes, definitely.

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Review Thursday – Wordpress SEO Plugin

Last week and the beginning of this week, I had penned a couple posts on Search Engine Optimization rules according to Dan Thies. Dan stresses a lot on Google Pagerank and has developed his First, Second and Third Tier theory as well as advanced techniques like the Third Level Push and Circular Navigation for better Pagerank control within a site. I know it sounds like Rocket Science. Initially I felt the same too. Terminologies always confuse. In short Dan’s techniques helps you gain Pagerank on any page you want to and avoid the pages you do not want, while getting you better rankings in the Search Engines.

For many of us, basic Search Engine Optimization itself is a pain in the rear. The technicalities involved in the game can be very challenging and at times, sensitive. At a stage like that, to think of someone like Dan Thies and his SEO strategies can simply be overwhelming, if not scary.

I have some good news for you. You better believe it when I say Good news. But, before I proceed, as always, please read my Affiliate Review Policy. I do not review to make a quick buck, but to help you, my readers, make an informed decision.

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Optimizing Website Structure for SE Rankings

This post is a synopsis from one of the chapters in the book “SEO Fast Start” by Dan Thies. It deals with optimizing your web site structure for better visitor experience and Search Engine indexing.

According to Dan Thies, there are 4 goals to keep in mind, while working on the structure of any website.

  • Logical Structure

  • Dynamic Linking

  • Anchor Text and Reputation

  • Improve Index Penetration

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A Fresh Look at SEO for 2008

Here is a fresh look at SEO for your business in 2008. I was reading a book on SEO by Dan Thies today and was very impressed by his approach to Search Engines. Like every book/thesis on SEO, Dan covers the basics of Search Engines in the beginning and then goes to explore the deeper concepts.

Dan’s strength in the book is what he calls and describes the “First Tier, Second Tier and Third Tier Pages” and how to control them for maximum Pagerank flow to important sections of a site. It isn’t very easy to understand at first, but Dan has taken the effort to explain the concept pretty well.

I can go on, but my health doesn’t permit me to. The book is about 100 pages long and comes with illustrations and examples to ease the process of comprehension. Without further delay, go to Dan’s website and download the book. Did I mention it was free?

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Celebrity Bloggers: How Google Found them

The title has no direct relation to what I am writing today. I had to gain your attention. The information I am sharing is pertinent to your growth as a Long Tail KeywordsSearch Engine Marketer and will help you outrank your competition in a healthy manner, so you do not make enemies.

So, what are we dealing with today? Long tail keywords.

Long tail keywords are your entry into highly competitive niches. Long tail keywords ensure that you get a fair share of any niche market you enter, regardless of how fierce and dangerous your competition is. Long tail keyword is also a key strategy in getting ranked in Search Engines in the shortest time possible.

Let us take an example scenario. I want to enter the online “Travel deals” market. I want to start a website so I can provide online consumers best travel deals, saving them a chunk of their cash and earning myself a nice commission. So, I am all excited to commence the project. I plan a nice looking website, research the companies that are offering best deals in the travel sector, while at the same time running an affiliate program. I then move onto planning my SEO strategy. To start, I research Google to get an idea of the competition out there. What do I see?

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